Choreograph LLC
| Company Name | Choreograph LLC |
|---|---|
| Home | https://www.choreograph.com/ |
| Privacy policy | https://www.choreograph.com/global-privacy-policy/global-privacy-policy-english/ |
| Owned by | wpp.com |
| Privacy email | privacy@Choreograph.com |
| California registration date | 18 May 2021 |
In the news
WPP’s Choreograph contains remnants of data unit that facilitated fraud
This appears to have been KBMG. Previously, KBMG collected, connected and enriched data to transform it into a strategic marketing asset. KBMG provided sophisticated analytics and insights that informed marketing messages and content. KBMG worked with marketers to integrate, manage, analyze and optimize their data to engage more effectively with their customers and prospects.
RtK sent 16 Aug 2023, data received 28 Aug. Includes some fairly sensitive stuff including (correct) data of birth, (wrong) family memers, and (right) financial info.
RtK results included a key file explaining meaning of data fields.
“We combined the specialist data units of GroupM and Wunderman Thompson to form Choreograph – a new global data company.”
Physical Address: 3411 SILVERSIDE ROAD TATNALL BUILDING STE 104 WILMINGTON, DE 19810